Sanoma Media acquires Read & View

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Sanoma Media Netherlands B.V. (SMN) and Chipperfield Online B.V. have agreed on buying 100% of the shares of the online retailgroup Read & View (RV).


RV is specialized in reselling subscriptions for magazines and newspapers through a.o. the online subscriptionshop 123Tijdschrift.nl. Also the successful giftcard De Nationale Tijdschriftenbon (NTB) is published by RV.
Non magazine related activities (like GSM Plaza.nl and Boekkado.nl) will continue as independent business units within the Chipperfield Group.


Rapidly growing market
The gift card business, including magazines, is growing. In addition to this the market for online magazine subscription sales grows as well. SMN strengthens its market leading position in magazine gift cards – SMN already owns BladCadeau – as well as in reselling subscriptions online with the acquisition of RV. By joining hands an undisputed market leader will arise.


Independent business unit
RV will continue as a separate business unit in Doetinchem. The acquisition will have no consequences for the employees. Managing Director Frederik Brouwers will be reporting to Rémy Kluizenaar, manager Consumer & Trade Marketing SMN.