Flagging announcement of selling Ilkka-Yhtymä shares

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Arnedo Oy, a 60%-owned subsidiary of SanomaWSOY Group's division Sanoma Corporation, has sold a part of its shareholding in Ilkka-Yhtymä Oyj, and Arnedo's holding has gone below one fifth (1/5) of Ilkka-Yhtymä's share capital. Arnedo now owns 19.98% of Ilkka-Yhtymä's share capital and 6.29% of voting rights.

The divestment is in line with SanomaWSOY's strategy to divest its non-core assets and holdings. SanomaWSOY disclosed the selling of Ilkka-Yhtymä's shares also in June 2002.

As required by the Securities Markets Act, Chapter 2, Section 9, we report the following information to the Financial Supervision and Ilkka-Yhtymä:

Complete name of the company:

Ilkka-Yhtymä Oyj

Date of change in ownership:

31 October 2003

Holding in Ilkka-Yhtymä's votes and shares:

Arnedo's present shareholding:

I-shares

No. of shares: 36,716

Percentage of share capital: 1.13%

Percentage of votes: 3.43%

II-shares

No. of shares: 614,382

Percentage of share capital: 18.85%

Percentage of votes: 2.87%

Total

No. of shares: 651,098

Percentage of share capital: 19.98%

Percentage of votes: 6.29%

Ilkka-Yhtymä's share capital consists of 3,259,074 shares (956,458 shares of series I and 2,302,616 shares of series II). The shares carry in total 21,431,776 votes (each I-share carries 20 votes/share and each II-share one vote/share).

Complete name and trade registration number of the shareholder:

Arnedo Oy, trade registration number 724.914, business identity code 1445643-9


SANOMAWSOY CORPORATION


Raija Kariola
Vice President
Investor Relations and Group Communications


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